The Best Squarespace Templates for Therapists (Reviewed by a Former Therapist)

Most template reviews tell you what looks good. This one asks a different question: does this site help a person who is struggling feel safe enough to reach out? I spent seven years in private practice before I became a web designer, and that background runs through every review below.

I’m also asking: is this site actually therapist-friendly to build? I only work with therapists in my web design business, I know that a) sometimes tech feels daunting and b) therapists are juggling multiple clients AND every aspect of their business, from marketing to accounting. So the template has to be simple to make.

How I evaluate a therapy site template

  • I imagine someone who has been putting off getting help for months. It's 3am, they can't sleep, their frontal lobe may not be firing at all cylinders, and they finally pull out their phone. They land on your website. Does it meet them where they are? Does it feel safe, trustworthy, and human?

  • Getting around the site easily and intuitively is a must. Can a visitor actually navigate from the homepage to the contact form without getting lost? Does the site guide them to take action, or does it just look pretty?

  • Does the template understand what pages and features a therapy practice actually needs (and does not need) and how to organize them?

  • Can a therapist with no design background make this their own, without needing Canva, code, or a graphic design degree?

  • Does everything feel like it belongs together, or does it look like choices were made at random? Intentionality is key with therapist websites. Visitors want to see the care you put into your site.

OK. Let's get into it!


Soft and organic: Lilac Template
(Go Bloom Creative, $349)

see the demo site

The Lilac Squarespace Therapist Website Template service page

Lilac is built around the idea of a welcoming doorway:curved image frames, friendly font, gentle movement throughout. Its message is: come in, sit down, you're safe here.

  • Best for: therapists whose clients are coming in with a lot of nervous system activation, perinatal therapy, trauma work, anxiety, anyone whose brand centers on safety and gentle pacing

  • 3 service pages included

  • No Canva needed

  • Delivers instantly

Honest take: It's beautiful, and firmly in the soft-and-nurturing category. If your brand is bolder, it won't fit.

Know more about what’s included with the Lilac Template


Bold and editorial: Veritas Template
(Hold Space Creative, $399)

see the demo site

To my knowledge, Hold Space Creative is the original therapy website template shop. Founder Monica was out here designing for therapists before the market was flooded with options like it is now. All of her designs are intentional and beautiful and Veritas is no exception. It reads almost like a design magazine with its black-and-white and warm brown accents, bold lines, editorial-style layouts, strong typography.

  • Best for: Therapists who don’t feel aligned with the typical “soft-and-soothing” therapy aesthetic, men’s mental health, therapists with an intellectual client base or approach.

  • 2 service pages included (but you can add more and they have a tutorial on how to do it easily)

  • No Canva needed (other designs in this shop do require it, but this one does not!)

  • Delivers within 2 business days

Honest take: For the right therapist, this is a brilliant template. A client who may not connect to a softer site will see Veritas and think: this therapist gets it. If you offer more than two distinct specialties you'll need to add a page (but it’s easy to do). It also delivers within 2 business days rather than instantly, but good things are worth the wait! You do instantly get access to prep materials, so you can get to work on that right away and you’ll be so ready to start building once your template arrives.

Learn more about what’s included with Veritas

Warm and energetic: Marigold Template
(Go Bloom Creative, $349)

see the demo site

Marigold Therapist Website Template homepage in Squarespace
Marigold Squarespace Website Template for Therapist Coaches

Marigold features vibrant color-blocking, bubbly yet clean, cohesive layouts, and a feeling of forward momentum.

  • Best for: therapists whose clients are motivated and growth-oriented, life transitions, burnout, solution-focused therapy, coaching,

  • 3 service pages included

  • No Canva needed

  • Delivers instantly

Honest take: Marigold is a great choice for goal-oriented, motivated, high-functioning clients. If that's your practice, this template speaks their language before you say a word. If you think your clients need a gentler welcome, you might want to keep looking.

Learn more about what’s included with the Marigold Template

Coastal and airy: Isle Template
(Walker Strategy Co, $397)

see the demo site

Isle Template features a design style that I think many therapists are drawn to: airy, open, ocean-inspired. Script font accents, delicate lines, tons of white space. It's calming without being plain. It's peaceful in a way that holds up on the “3am test”. Walker Strategy Co. is a well-respected shop, and the client journey is thoughtful and well-structured.

  • Best for: anxiety work, nervous system-focused therapy, therapists drawn to a coastal-inspired aesthetic

  • 3 specialty pages + FAQ page included

  • Canva required for background images and design elements

  • But, it doesn’t require many images, so great fit for someone without a lot of photos

  • Delivers within 1 business day

Honest take: The Canva requirement is worth weighing out if you're already anxious about the tech side of building a website (though if you’re already a Canva user, then this will be easy). The font pairing and layout balance are doing a lot of the work here. My advice to you as a DIYer: either keep the fonts as they are, or take care in finding something similar (it’s trickier to pair fonts than you might think). On the upside, this template doesn't need a lot of photos to look great, so if you only have a couple of headshots and no brand shoot planned, this template is a great choice.

Learn more about what’s included with Isle Template

Elegant and sophisticated: Magnolia
(Go Bloom Creative, $349)

See the demo site

Magnolia communicates depth and competence. The design is elegant but still warm. It feels like a really good conversation in a comfortable yet well-appointed room.

  • Best for: depth-oriented or psychodynamic work, grief counseling, couples therapy, emotion-focused work for clients who tend to intellectualize

  • 3 service pages included

  • No Canva needed

  • Delivers instantly

  • It includes a handwriting-style font option that can double as a logo if you don't have one yet.

Honest take: Magnolia has a more structured vibe than some other templates on this site. So if you are looking for flowy, I’d keep looking. It is a surprisingly versatile template though. With a change of color and font it could work for lots of different practices. I wrote an article on the Magnolia Template (with visuals) here: One Therapist Website Template, 3 Different Looks.

Learn more about what’s included with the Magnolia Template

Clean and minimalist: Awake
(High Five Design Co, $400)

See the demo site

Lots of white space, grounding colors (with a subtle little blue pop), quiet layouts. Awake Template is spa-like in the best way. For a therapist whose brand is quiet and understated, it delivers on that without feeling empty.

  • Best for: mindfulness practitioners, therapists whose brand is calm and restrained, practices focused on stillness or somatic work

  • 3 service pages + group practice page included

  • No Canva needed

  • Delivers “within a few days” (but instant access to prep materials you can start working on right away)

Honest take: For a therapist whose brand is quiet competence rather than personality-forward, it works well. If understated is not you, keep looking (and High Five Design Co has a bunch of options that are anything but understated, so definitely check it out!).


Learn more about what’s included with Awake Template


Playful and child therapy-focused: Poppy
(Go Bloom Creative, $349)

see the demo site

The Poppy Template is doing specific work: making therapy feel less frightening. Bright colors, geometric shapes, cheerful energy. Imagine a parent researching a therapist for their anxious 8-year-old, those design choices communicate:We find joy in our work with kids. Therapy with us is safe. It's okay to need help.

  • Best for: Child therapists, adolescent counselors, family therapists, any practice where "approachable" and "not scary" are doing real clinical work

  • Options to build this site for either a solo or group practice

  • No Canva needed

  • Delivered instantly

Honest take: It's purpose-built for a specific type of practice that works with kids and young people. If you don't work with kids or families, rather than fight against the style of the template, you can look for something fun and playful, but still geared toward adults.

Learn more about what’s included with the Poppy Template

Therapist website template comparison

 
  • Template Name

    • Shop

    • Vibe

    • Price

    • Service Pages

    • Canva Needed?

  • Lilac

    • Go Bloom Creative

    • Soft, organic

    • $349

    • 3

    • No

  • Veritas

    • Hold Space Creative

    • Editorial, bold

    • $399

    • 2

    • No

  • Marigold

    • Go Bloom Creative

    • Warm, energetic

    • $349

    • 3

    • No

  • Isle

    • Walker Strategy Co.

    • Coastal, Airy

    • $397

    • 3

    • Yes

  • Magnolia

    • Go Bloom Creative

    • Elegant, sophisticated

    • $349

    • 3

    • No

  • Awake

    • High Five Design Co.

    • Minimalist, clean

    • $400

    • 3

    • No

  • Poppy

    • Go Bloom Creative

    • Playful, child-focus

    • $349

    • 3

    • No

 

So how do you decide which template is right for you?

  • Start with your client. Not your favorite color. Not what looks nicest on the demo site. Your client.

  • What do you want someone to feel when they land on your site? Decide that first, then find the template that communicates it. Everything you choose for the site should be in service of that feeling.

The mistakes I see most often when therapists are choosing a template:

1) Not knowing the feeling they're going for. If you can't name what you want a visitor to feel, you'll pick based on what you personally like (which sometimes overlaps, but isn't always the same thing).

2) Trying to change too much about the template. Every template has a design logic. When you work with it, things stay cohesive. When you fight it by removing the elements that give it character, or changing the overall structure it can start to look “off”. If you find yourself wanting to strip a template down before you've even started, that’s a good sign that it’s not the one for you.

3) Not thinking about what you need to bring to it. Some templates rely heavily on strong photography; others (Isle is a good example from this roundup) are designed to look great without it. Do you have a full set of brand photos, or just a couple of headshots? A logo, or not yet? Consider what you have and need to get before you buy.

Bottom line: The right template isn't the prettiest one. It's the one that does the job for your specific clients.

There are so many templates out there, so I hope this post helps you cut through the noise and choose what’s best for you.


Want to explore all of the Go Bloom templates?

Browse the full collection of therapy website templates here

 
Melissa Kelly | Go Bloom Founder

I’m Melissa, a former therapist turned designer who gets how hard it is to wear the marketing hat in private practice. At Go Bloom Creative, I help you create a website that’s not just beautiful, but strategic, so the right people can actually find you! Whether you’re just starting out or finally ready to level up, I’ve got tools and templates that make it doable (and even fun).

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Therapy Website Design for Non-Designers: What Works, What Doesn't, and Why